Uncategorized Archives | GH Virtual Assistant

Let’s talk about social media

I have nearly been in business for 4 years and approximately 85% of my clients have come through social media but so many businesses are still not using it.

I am primarily active on LinkedIn but do try and post on Facebook and Instagram too, as I don’t want to put all my eggs in one basket!

I have heard people say ” I have tried using social media for my business but it doesn’t work”. When I then question them, I find out that they have tried a few times and that is it. Using social media to promote your business doesn’t happen overnight and you need to take your time and be dedicated. It does get easier but initially you do have to spend a little more time on it than you maybe thought. I have also seen people schedule posts for a month and think that is their social media done for the month. They then say it doesn’t work. As much as it is great that they have scheduled posts, what about spending time on other people’s posts, and answering any comments made on your posts? I sometimes feel showing up on other people’s posts can be more important than posting daily on your own profile. If you have limited time, dedicate some of that time on other people’s posts too.

Don’t just post for the sake of posting, people want to feel it is worth them being connected with you. It is great to share some general things about you and your life but also share some industry tips, testimonials and don’t forget to remind people what is it you actually offer and how can they contact you.

Some people think LinkedIn is very corporate but I don’t find that at all, I think it is a lovely community and have infact made friends from it.

If you are not using social media in your business, send me an email letting me know what is stopping you.

If you are struggling with using social media in your business, why not book a social media boost session with me. If you are interested in booking this please send me an email: gloria@ghvirtualassistant.co.uk

I can’t believe it has been nearly 2 years since my last blog!

Wow, I can’t believe it has been so long since I last wrote a blog for my website. I suppose it shows the reality of a business owner! It can be very full on completing client work, being active on social media, doing all the admin that comes with being a business owner and everything else…. let’s not forget life itself!

I am very active across a few social media platforms including LinkedIn, Instagram and Facebook. I mainly use LinkedIn and that is what I prioritise as in all honesty it is where a majority of my clients come from. If you would like to read a few benefits that I have found from using social media, take a look at this blog that I have previously written: Social media (ghvirtualassistant.co.uk).

As a business owner we need to decide what we want to prioritise and what works better for us. Saying this I am also aware that having a website is like my shop front and me not having a blog up since March 22 could mislead people in thinking that I am no longer running my business; which is definitely not the case. I am going to be realistic, I can’t commit to monthly posts but I will try to aim for at least a few blogs a year (which is better than once nearly every 2 years!). For me to do this, I need to schedule it on my to do list, as I live off my lists and if it is scheduled I know the task will be completed.

As a business owner, what do you prioritise? Is there anything you feel you need to start prioritising this year?

*If you would like to connect with me on social media, you can find all my links here: https://linktr.ee/ghvirtualassistant

Meeting Theo Paphitis

Are you making the most of the free opportunities that are available to you?

Do you persevere?

Last year I joined Twitter for one reason and one reason only, to enter Theo Paphitis’s Small Business Sunday (SBS) initiative. Did I win in week one… no, week 2… no. But I persevered and entered every week for months! Were there weeks that I felt like giving up and not entering … yes!!

Ending the year on a high!

How is it 2022 already?!

Where did 2021 go? I daresay it but where did the last two years go!

The new year gives us a perfect opportunity to review our business and see what worked in the previous year and what didn’t.

What can you outsource in your business?

As business owners, we can put immense pressure on ourselves to do everything on our own.

Have you ever considered outsourcing anything as a business owner?

When you are in an employed position, if you need someone to help you with an IT issue, you may have a tech team on hand. If you need to find something out about finances, you may have a bookkeeper or a finance team.

One year in business!

June/July marked my one year business anniversary! Although the idea of becoming a Virtual Assistant came to me many months before, it took me some time to officially start it. I say June/July, as in June I bought my domain name and paid my hosting fee but I didn’t officially start marketing my business until July 2020.

What a rollercoaster it has been! There have definitely been some highs and lows. Learning and growing is definitely something that I have done this year!

Business Organisation

Life can be busy and it can feel like there is never enough time to do everything. My friends think I am extremely organised but I am always trying to find new ways and ideas to make my life even more so. One of the reasons I became a Virtual Assistant was to offer my organisation skills to other businesses.

Are you actively using Social Media?

We all know the importance of social media but yet there are so many businesses not actively using it.

Recently, one of my clients gave me the task of finding information on local businesses and wanted to follow them on social media. I started on Google to establish what businesses were local to my client. However, in a short space of time, it became apparent that there were a lot of businesses not on social media at all or they hadn’t posted in months.

Do you remember your why?

When starting my business, I didn’t think in great depth about how I would market it or whether I had a niche or even a pricing structure. From the early days, I kept on hearing the words niche and ideal client. I started to have a disliking for those words as I felt like, as a Virtual Assistant, that I could work with any industry and undertake various types of admin tasks. If I wasn’t familiar or confident with a piece of software, I would be honest but say that I was happy to try it out.

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